Kyler Murray is Building With His Teammates and Showing the World On His New Youtube Channel

Kyler Murray is opening up to his fans and making his push for the playoffs

September 6, 2024
Kyler Murray
 
Getty Images

Kyler Murray is an enigma. In a world of oversharing and overexposure he remains quiet and private. With just six Instagram posts this year, he's actually on pace to outdo his eight post 2023. He tweets just as infrequently and he's one of the few athletes alive who has fought the urge to start a podcast and tell us every intimate detail of his life.

But now, after a team bonding trip with his teammates and a full offseason to focus on the upcoming season, Kyler is opening up to his fans and the world with a new Youtube channel and a new perspective on access and authenticity.

"I want to create a platform where I can share my journey and experiences, not just as an athlete, but as a person," Kyler told Complex. "Now feels like the right time because I want to engage with fans on a deeper level and give them a never-before-seen glimpse into my world."

The first glimpse into that world is an uncensored look at an all-inclusive trip he organized this summer for the guys he'll be throwing and handing the ball off to this year for the Cardinals: the team's receivers, running backs and tight ends. "Got all the fellas locked in," Kyler says with a smile in his new channel's first video. "It's crazy to be able to do this."

What Kyler provides is a firsthand look at building camaraderie outside of the team facility looks like for a playoff hopeful and a quarterback dead set on leading his team to the playoffs for the first time in three years. Guys lift at the gym, work on routes and timing on the field, dive into the pool and laugh it up at a mansion in Bel-Air and even take a trip to Roscoe's.

And right there in the middle of all of it is Kyler, organizing, cracking jokes, checking watches, pushing his teammates in the gym and taking it all in with a air of appreciation as a player who is on the other side of a torn ACL that sees the potential for a leap into contention for his team.

"Kyler's decision to launch a YouTube channel stems from his desire to connect with fans in a more personal and authentic way," said Kyler's business manager Keion Alexander. "It's about building a community where he can inspire others and showcase the multifaceted individual he is, not just the athlete. Moreover, this initiative is crucial for establishing his brand for the future, as it enables him to diversify his presence globally, engage with a broader audience, and create lasting connections that extend beyond the field."

Kyler's father Kevin thinks the channel will be a chance for fans to see what he and the Cardinals see day in and day out.

"He possesses a distinctive presence that is familiar to me," Kevin said proudly. "For those of us who truly understand him, we recognize the significance of that aura."

What remains for the Cardinals is to build on that camaraderie from the offseason and a good camp in one of the most competitive divisions in the NFL. The NFC champion San Francisco 49ers serve as their rivals up North in the division, and the Rams a few hours away in Los Angeles looking to build on a 7-1 finish to last season that propelled them into the playoffs.

But Murray and the Cardinals are armed with new weapons, a renewed focus and we'll get to see every step of the way now thanks to his newfound willingness to open up to the world.