X to Start Hiding ‘Likes,’ Allowing Users to Thirst in Private

The move follows the social media platform's decision to allow users to share consensual adult content.

Smartphone screen showing the Twitter app icon, now rebranded as X, with a finger about to tap it
Jaap Arriens / NurPhoto via Getty Images
Smartphone screen showing the Twitter app icon, now rebranded as X, with a finger about to tap it

Privacy is the name of the game at Elon Musk's X.

In one of the more drastic changes since Musk bought the social media platform, the “likes” tab is no more. X's engineering team issued a statement on Tuesday, explaining that “likes” are now private for everyone to “better protect” users’ privacy.

Anyone who used X on Wednesday was likely met with the following notification:

Message reading "Your Likes are now private" with explanation and an "OK" button for confirmation

The team also outlined that some users are able “to see posts you have liked (but others cannot).” Additionally, users “will no longer see who liked someone else’s post,” while “a post’s author can see who liked its posts.” Finally, “like count and other metrics for your own posts will still show up under notifications.”

Musk quote-tweeted the statement on Wednesday, writing, “Important change: your likes are now private.”

Important change: your likes are now private https://t.co/acUL8HqjUJ

— Elon Musk (@elonmusk) June 12, 2024
Twitter: @elonmusk

The Tesla founder also responded to a post from The Verge about making “likes” private. “Important to allow people to like posts without getting attacked for doing so!” Musk wrote.

Important to allow people to like posts without getting attacked for doing so! https://t.co/3O1bG7wIGe

— Elon Musk (@elonmusk) June 11, 2024
Twitter: @elonmusk

The change follows X’s updated guidelines regarding pornographic material. Earlier this month, the platform revealed that users can now share consensual adult content if it is marked as porn.

“Likes” were previously visible both on a person’s profile page, which chronicled every single liked tweet, and on an individual tweet.

likes are now private pic.twitter.com/Xt7ziR5u4D

— X (@X) June 12, 2024
Twitter: @X

Of course, the change isn’t sitting well with a lot of users, who used the feature to show love on the platform. On the other hand, the two updates together—the no “likes” tab and permitting consensual porn—allows others to finally thirst in private.

Check out some reactions from X users below.

twitter likes becoming private just ruined the lives of obsessed stalker girls everywhere

— nova (@comfypill) June 12, 2024
Twitter: @comfypill

Twitter made everyone’s likes private, a bad day for nosey and messy people.

— Rap Alert (@rapalert6) June 12, 2024
Twitter: @rapalert6

Elon done made everybody likes private i can’t stalk my hoe nomo 💔💔

— zaay 🖤 (@globalzaay) June 12, 2024
Twitter: @globalzaay

elon made them likes private huh pic.twitter.com/B94e5yth0p

— bum (@BattleRapBum) June 12, 2024
Twitter: @BattleRapBum

Best way to separate the fake whores from the real WHORES https://t.co/BwmGbootxE

— Ahmed/The Ears/IG: BigBizTheGod 🇸🇴 (@big_business_) June 12, 2024
Twitter: @big_business_

likes are now private. genuinely 9/11 for a nosey cunt like me

— crucifunker (@ghostmotorfingr) June 12, 2024
Twitter: @ghostmotorfingr

everyone's likes are private now.. i can't stand this fuckass app pic.twitter.com/zKbKhpQTkX

— Nine (@NINEEEv) June 12, 2024
Twitter: @NINEEEv

likes are private, now i actually have to mind my own business pic.twitter.com/fteNSjCXuP

— fifi (@tifadroid) June 12, 2024
Twitter: @tifadroid

obsessive stalkers after they got to know likes are private nowpic.twitter.com/9XE6oeWqc1

— ح (@hmmbly) June 12, 2024
Twitter: @hmmbly

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