Skims

Skims broke into the fashion scene by redefining shapewear through inclusivity and comfort, quickly becoming a go-to for those seeking wardrobe essentials that celebrate all body types. Founded by Kim Kardashian, Emma Grede, and Jens Grede in 2019, the brand is best known for its patented fit technology and an extensive size range from XXS to 5X, making it a pioneer in accessible intimates. Beyond shapewear, Skims has cultivated a loyal community through high-profile collaborations with labels like Nike and Cactus Plant Flea Market, partnership with Team USA and the NBA, and campaigns that spotlight body positivity and everyday confidence. Its minimalist designs and innovative fabric blends have transformed loungewear, underwear, and activewear into empowering staples for consumers worldwide.

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Will Ferrell as Lonnie "The Hawk" Hawkins
Pop Culture

Will Ferrell Promos New Golf Netflix Series in Sultry SKIMS Campaign

Ferrell's upcoming Netflix comedy series, 'The Hawk,' follows Hawkins as he returns to the world of professional golf.

tara mahadevan16 days ago
Hailey Bieber  with long brown hair wearing a light top poses against a plain background.
Style

Hailey Bieber Models Some of Her Favorite 'Great Basics' in New Campaign for Kim Kardashian's SKIMS

"These are the pieces I find myself reaching for again and again," Bieber said of leading the new campaign.

Kim Kardashian Denies Role in $9.5M SKIMS-Adjacent Cocaine Bust
Pop Culture

Kim Kardashian Denies Connection to $9.5M Cocaine Bust Involving Truck Carrying SKIMS Clothing

British authorities say traffickers used a truck carrying legitimate SKIMS merchandise to smuggle nearly $9.5 million worth of cocaine across the U.K. border.

Kai Cenat on the left wears a black hoodie and pants, Luka Sabbat wears a long black coat and glasses, and Ye on the right wears black sunglasses and a t-shirt.
Style

Kai Cenat, Luka Sabbat Discuss Kanye West's Fashion Influence: 'He Always Pushed the Boundaries'

"His hands have touched more or less everything that's happened in fashion," Luka argued.

Kylie Jenner modeling for SKIMS
Style

Kylie Jenner Stars in 'Everyday Cotton' SKIMS Campaign

Kim Kardashian tapped her youngest sister as the campaign model for her latest SKIMS drop.

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Kim Kardashian appears on the cover of Complex
Sneakers

The Michael Jordan of Influencing: How Kim Kardashian Made Her First Sneaker

Kim Kardashian might not be an athlete, but she’s set a new standard for fame, influence, and content creation. Nike believes she can help turnaround its lagging women’s business, and so does she.

Aria Hughes160 days ago
Three people in winter gear from The North Face x Skims collection stand by a snowy lake with mountains in the background.
Style

SKIMS and The North Face Continue to Push Boundaries of Winterwear With New Collection

"I’m especially excited to introduce kidswear this season," Kim Kardashian says of the latest collection.

Kim Kardashian in a gray outfit, browsing clothes on a rack at an event. She is wearing a headscarf and has long dark hair.
Style

Kim Kardashian Aims to 'Set the Standard' After SKIMS Secures $5 Billion Valuation

"We can’t wait to take SKIMS to the next level," the SKIMS co-founder said.

SKIMS
Style

SKIMS Launches 'Ultimate Bush' Thong Line: 'Your Carpet Can Be Whatever Color You Want It to Be'

The collection includes G-string thongs topped with faux fur in twelve different shades.

The 10 Best Matching Sets For Every Occasion
Style

The 10 Best Matching Sets For Every Occasion

From streetwear staples to luxe loungewear, these matching sets make getting dressed way too easy.

Shinnie Park293 days ago
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NikeSkims
Sneakers

Where to Buy Kim Kardashian's First NikeSkims Collection

The inaugural NikeSkims collection arrives this week.

Victor Deng296 days ago
Post Malone
Pop Culture

Post Malone Compares SKIMS Modeling Gig to a 'Sasquatch Sighting'

'Everyone's gojng to call it into the cops!'

Lucille Barilla329 days ago
Post Malone attends the "Road House" World Premiere during SXSW at The Paramount Theater on March 08, 2024 in Austin, Texas.
Pop Culture

Post Malone Goes Sleek in Camoflauge for Kim Kardashian's Skims for Men Campaign

The pop and country hitmaker is leaving little to the imagination in his latest fashion spot.

Alex Gonzalez330 days ago
Kim Kardashian Now Makes SKIMS For Your Face
Pop Culture

Kim Kardashian Now Makes SKIMS For Your Face

The new SKIMS offering can be yours for just under $50.

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